Welcome to the Ulta Cruelty-Free Brand List!
All the brands listed have been investigated and approved as cruelty-free, and they are all available to buy on the Ulta online store. Click on any of the brands below to start shopping cruelty-free.
Who are Ulta?
Ulta Beauty is a great online store with a huge brand selection of almost 500 brands. They are striving to be the most beloved beauty destination, working since 1990 to hopefully achieve their place as that worldwide. Their selection of cruelty-free brands is really good, and it is growing. However, they still stock many which test on animals. But I have linked below all of the vegan and cruelty-free brands I found!
Things to look out for in this list:
Brands which are highlighted in green are 100% vegan brands. However, if you want to shop for vegan brands only, then click here to go to my 100% Vegan & Cruelty-Free Brand List.
Brands which have a double asterisks (**) next to their name are owned by a parent company who is not cruelty-free. You can learn more about brands like that here.
Ulta Cruelty-Free Brands:

Acure
AG Hair
AHAVA
Anastasia Beverly Hills
Andalou Naturals
Aquis
Ardell
Australian Gold
Awake Beauty

Babo Botanicals
Bare Republic
bareMinerals **
Beauty Bakerie
BECCA **
Black Moon Cosmetics
Bliss
Botanics
Brite
Burt’s Bees **
butter LONDON
BUXOM **

Cake Beauty
Capri Blue
Carol’s Daughter **
Catrice Cosmetics
Colourpop
COOLA
Cosrx
Cover FX
Curlsmith

Define Me Fragrance
Delectable
Derma E
Dermalogica **
DevaCurl
Dose of Colors
dpHUE
Dr. Bonner’s
Dr. Teals
Drybar

e.l.f.
EcoTools
Elizabeth & James Fragrances
ella + mila
essence
Eva-NYC
Every Man Jack
Eylure

Fake Bake
Finch Berry
First Aid Beauty **
Flower Beauty
Frank Body

Hand in Hand Soap
Hempz
Heritage Store
House of Lashes

IT Cosmetics **

Jack Black
Jane Iredale
Juice Beauty

Kopari Beauty

Lavanila
Lime Crime **
Loving Tan

Manic Panic
Mario Badescu
Michael Todd
Milani Cosmetics
Murad **
MyChelle Dermaceuticals

Nad’s
Note Cosmetics
NYX **

OFRA
ORLY

Pacifica
Parissa
Paul Mitchell
Per-fékt Beauty
Perricone MD
PÜR Cosmetics

Real Techniques
Rosebud Parfume Co.

S.W. Basics
Schmidt’s **
Seed Phytonutrients **
skyn ICELAND
Smashbox **
St. Tropez **
Stila
StriVectin
Sugarpill

T3
Tarte **
The Body Shop
Too Faced **

Urban Decay **

Yes To
If the brand you were looking for isn’t listed here, don’t worry!
You can have a look through one of the other online shopping guides, here.