25 Completely Vegan Makeup Brands On Amazon

Vegan makeup can sometimes be a challenge to find, and not all brands are fully committed to stocking products that are 100% cruelty-free. However, the brands listed below are the exception. They only stock vegan products while also ensuring that their brand is 100% cruelty-free too.

I want to give you a taster and feel for each makeup brand with my top pick from each one. Dive down below and see all the vegan and cruelty-free finds. You can also just click on the brands name to check out all the beauty buys available from each on Amazon.

Review Of 25 All Vegan Makeup Brands Now Available On Amazon:

Top Pick:

Āether Beauty
Rose Quartz Crystal
Gemstone Palette

Āether Beauty label their products as clean vegan beauty which harness the powers of crystals. Sounds intriguing. Being a Leaping Bunny approved brand they are definitely cruelty-free anyway.

Their eyeshadow palettes are their crowning crystal glory. The Gemstone palette ranges are available on Amazon now. Their Rose Quartz Crystal is my personal favorite. However, they have a few more to choose from on their Amazon store.

Are you looking for a guilt free purchase? Then maybe this 100% Evil Free Lipstick is exactly what you are looking for.

This cool, independent vegan brand makes some seriously pigmented lip products. All while making sure that they are toxin free and that no animals are ever harmed. What more could we want?

They stock a very small amount on their Amazon store. To really get a look at all their evil-free goodies on offer head over to their site by linked below, and support this small, independent vegan brand. There you will find their full selection of evil-free lipsticks and crayons.

Top Pick:

Organic Lipstick
‘True Red’

Top Pick:

Cover FX
Shimmer Veil

Cover FX is a brand which I never expected to be an all vegan brand, but I was glad when I found out. They stock a wide range of high quality makeup and skincare products which will help anyone achieve that perfect, flawless look.

Their primers are something I have loved and used in the past, especially their Illuminating Primer. It is brilliant in achieving that dewy look all day. However, what they also do incredibly well is their highly pigmented shimmers for eyes and lips. The Shimmer Veil (‘Moonstone’ is my go to) is super versatile, as it can be used on lids as well as a shimmer coat for lips.

This brand is an absolute staple in the vegan beauty community. It has great, super affordable everyday makeup essentials. The quality is also very good for the low price.

Again like Cover FX, their primers are something I have used on the regular. Their Hydrating Primer is a great and pocket friendly way to keep hydrated skin underneath your foundation. Hiwever, my pick has to be the cream black eyeliner. This is a frugal beauty queens dream eyeliner, the price might deceive you into thinking this product isn’t going to be of a good quality. Oh but how wrong you would be. Try it for yourself and see.

Top Pick:

Cream Eyeliner

Top Pick:

ella + mila
Soy Polish Remover

This brand is famous in the vegan beauty community for their gorgeous, toxin free nail polishes. They also have a sweet range of Velvet Matte Liquid Lipsticks too. Check out all the products on their Amazon shop here.

The top pick I choose though from this brand, isn’t exactly what you would classify as makeup. However, I couldn’t resist choosing the Soy Polish Remover as my top pick. As the majority of people only use the toxic, generic nail polish remover not knowing about these cruelty-free, vegan alternatives. This remover will not hurt your nails, animals or the environment. As it is acetone free and enriched with lavender oil instead.

Emani pride themselves in providing a healthy and environmentally conscious option. They provide makeup and skincare which are all natural, meaning they are paraben and silicone free. Also all their products are said to have been lovingly handmade in California.

Their Mosaic Blush is such an interesting take on blush. It could be seen as more of a bronzer as it is pigmented with gold pearls. It has a luxurious quality to it, yet it is at a price which isn’t sky high.

Top Pick:

Organic Mosaic Blush

Top Pick:

Fat and The Moon
Mineral Based Highlighter

This eco-conscious brand is attempting at providing zero waste beauty products. All their products avoid plastic packaging as much as possible. They either utilize glass, tin or other more environmentally friendly storage options.

They have a small selection of makeup items on their Amazon store. All of their makeup is mineral based and free from any harsh chemicals. Like their luminous, yet light, highlighter chosen as the top pick.

However, the item that they are most known for would be their zero waste, natural deodorant which you should check out on their Amazon store.

I love this brand for their products, as well as their humor.

To be honest I almost picked this Liquid Matte Lipstick for the name more than anything else. This color is so striking and beautiful, and is exactly how you would imagine unicorn poop to look like.

They have plenty more creative lip colors. However, their Amazon store does not have a very large selection. If you do want to support this independent, vegan, creative brand then check out their site linked below.

Top Pick:

Feral Cosmetics
Liquid Matte Lipstick
‘Unicorn Poop’

Top Pick:

Half Caked
Lip Fondant
‘Love Fool’

Now we are onto even more yummy lip creations. Half Caked liquid lipsticks, or as they call them lip fondants, sound like they are almost good enough to eat. The cool thing is that they even smell like cake.

Their lip fondants dry to a highly pigmented, matte finish. They are long lasting and smudge proof, meaning you can have your half caked lips in place all. They have plenty more pigments to choose from, and their Amazon store also has a selection of their cosmetic glitter products too.

This Australian brand has a big following in the vegan community. They are a certified organic makeup brand who takes natural beauty to the max. Their makeup tools are excellent for anyone who has sensitive skin, you can check out a set of theirs here.

Their makeup is gentle, free from toxins and perfect for anyone with skin issues, or those who just want a chemical free makeup. Their Loose Mineral Foundation is an all natural foundation. It currently comes in a total of 12 shades.

Top Pick:

Loose Mineral Foundation

Top Pick:

Kat Von D
Shade + Light Eye
Contour Palette

The vegan makeup brand of the celebrity tattoo artist Kat Von D, is a goth centered creation. Yet it provides a wealth of useful everyday makeup items. She is an animal activist as well as a beauty junkie, so always being cruelty-free is at the heart of her beauty brand.

The contour and eyeshadow palette is what I chose as the top pick from her collection. Her products don’t disappoint and are of great quality. This palette is super usable, and something that will become an absolute everyday makeup essential.


Warning: Lime Crime is owned by a parent company that is not cruelty-free.However, they themselves are an independent brand and they are certified by the Leaping Bunny Program.

As for their products, Lime Crime is probably one of my absolute favorite vegan brands. Their collections are always so creative and beautiful to look at. Along with the products being of high quality. Their eyeshadow palettes are a personal favorite of mine. I love the Venus Eyeshadow Palette collections, and I feel you just can’t go wrong with a Lime Crime purchase.

Top Pick:

Lime Crime
Venus Eyeshadow Palette

Top Pick:

Manic Panic
Lethal Lipstick
‘Kiss of Death’

13. Manic Panic

The ultimate Halloween all year round kind of brand. Not only are their hair dyes famous in the vegan beauty would, their makeup is just as eye-catching and gothic. Their lipsticks are my top pick, with a forty plus range of colors! From grey to green to even yellow, will spend a long time trying to choose the one for you. For me my personal favorite is Kiss of Death, what’s yours?

I have to be honest, I adore this vegan brand. Their makeup is affordable yet super gorgeous. Their cosmetic glitter is what really sets them apart. They have over forty glitter colors to choose from! The only issue that I have is that I find it ridiculously too hard to choose just one item, instead I end up getting three or more. Be warned!

Top Pick:

Medusa’s Makeup
Glitter Powder

Top Pick:

Milk Makeup
Lip & Cheek Stain
‘Mauve with Shimmer’

I was delighted to hear when Milk Makeup announced to the world that they would be a 100% vegan and cruelty-free brand from 2019. It is great to see big name brands taking a stand on animal welfare issues. They even are Leaping Bunny certified.

Their lip and cheek tints are my top pick. This versatile everyday makeup piece is a two in one. It can even be used as a shimmer around the lids if you so wish.

Note Cosmetics are a great brand for achieving a more natural makeup look. If that is more your style then this vegan brand is right up your street.

This SunGlow Foundation is paraben free and it can be used to give those with a pale complexion that sunkissed look. I am very pale myself, and when I used this a little went a very long way. Be warned, don’t pile it on or you will look more orange than sunkissed.

Top Pick:

Note Cosmetics
SunGlow Foundation

Top Pick:

Vitamin E Infused Cuticle Oil
‘Isola Di Capri​’

NCLA is a vegan brand I always recommend for great nail polish and nail care products. But it musn’t be forgotten that they also do some great lip color products too.

The top pick from this brand is their Vitamin E Infused Cuticle Oil. The one I picked has a rich gardenia scent, and it is the perfect nail treatment. Making your nails hydrated and healthy once more.

How to use: Gentle apply to the nails and cuticles of your hands twice a day by massaging the product into them. This will then soften the cuticles for easy removal, while also nourishing the area.

This vegan brand is obsessed with providing the best in vegan and, of course, cruelty-free highly pigmented products that are not filled with additives. They pride themselves on their wide selection of lip creations and nail lacquers.

The top pick is a cosmetics color pencil which can be used on the lips, lids or anywhere. The ‘Anime’ color I have features is an eye catching neon pink. There are many other colors of the pencil to choose from, so take your pick by clicking here.

Top Pick:

Obsessive Compulsive Cosmetics
Color Pencil

Top Pick:

‘Rodeo Drive’

Another Leaping Bunny certified vegan brand, OFRA is a brand which has been gaining some serious popularity of late. Yet the OFRA cosmetics range has been around since 1994. They are a completely independent brand. They do everything in house from product creation to testing, manufacturing, packaging, and shipping.

This OFRA ‘Rodeo Drive’ highlighter is one of the best highlighters I have tried so far. Super pigmented, with a little going a very long way.

Pacifica isn’t just a vegan makeup brand, they also have great ranges in skincare, haircare, fragrance and even sunscreen. They avoid any ingredients which they say that you would not want on your skin. So they make sure their products are free from things like parabens or phthalates.

It was difficult to choose just one item from their makeup collection. There are so many other great items that I could have picked. However, their mineral mascara is a real must have. Currently available in two colors: Supernova (Black) or Stardust (Brown). If you want to check out this mascara, and more Pacifica makeup, then click here.

Top Pick:

Stellar Gaze
Length & Strength

Top Pick:

Sacha Cosmetics
Setting Powder

This is a brand which defines itself as being able to be worn by all women, regardless of their skin tone. They wanted to create a diverse makeup brand which had a multicultural following.

Their Buttercup Setting Powder does have a huge following, it is a cult favorite today. Sacha claim that it is the only face powder that you will ever need.

Hmmmm I wonder what this brand is good at?

Well everything lips related of course!

They however like to also be known for challenging the beauty standards of today. They value acceptance and being inclusive of all types of beauty. This is reflected in their add campaigns which is really refreshing to see.

As for their lip products, they use natural ingredients like shea butter, avocado oil, coconut oil and vitamin E for maximum moisture. So not only do your lips look good, they are also being well looked after.

Top Pick:

The Lip Bar
Liquid Matte Lipstick

Top Pick:

The Vamp Stamp
Winged Eyeliner Stamp

Are you s*** at putting on eyeliner?

Yeah, me too.

Well now there is a tool that makes winged eyeliner a possibility for even the most shaky of us. It is literally a stamp for our face. It was created by Veronica Lorenz, who is also the cofounder of the beautyblender, so you know it’s going to be good.

Now I have to warn you that this product does take a little getting used to. Check out this video on how to use the medium Vamp Stamp.

Their luxury nourishing vegan skincare is pricey, just take their vegan eye cream. However, it does have a serious cult following and those who use it swear down that it firms up their skin.

Their makeup is definitely on the high luxury end of the spectrum, but if you have cash to splash, you won’t be disappointed by their lipstick range. Their lipsticks are not just about the color, it is also a lip treatment and has an extreme velvety finish (hence the name). So while you wear it your lips are being nourished all day long. Check out their product range here.

Top Pick:

Extreme Velvet Treatment Lip Color

Top Pick:

Zuz Luxe
Mineral Eyeshadows

If have sensitivities in anyway this brand is for. They are:

  • Vegan
  • Leaping Bunny Certified
  • Gluten-Free
  • Certified Natural

Their mineral eyeshadows are a great find. With 13 shades to choose from you are bound to find the one perfect for you.

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